Virtual reality filming
When you think of virtual reality films, perhaps the Star Wars series or the latest Marvel film come to mind? But now it’s not just Hollywood that uses this cutting-edge technology. Because this exciting technology is now available for use in corporate video projects of all shapes and sizes. And the good news is that you don’t need a Hollywood budget to create your own VR blockbuster!
What is VR filming?
This is an exciting development in the corporate film production space. VR used to be reserved for Hollywood studios due to cost, but as the technology has evolved, it has become more budget-friendly. It gives us the flexibility to shoot in multiple locations – with VR sets – but we stay in the same location. So one moment the location could be in a park, the next moment – with a quick change of background and stage set – you could be in a trendy loft-style apartment.
Corporate video production is our specialty and virtual reality film technology allows us to bring new possibilities to this area. The possibilities for corporate films and videos are almost endless, as VR is suitable for almost any type of corporate film: from learning and development resources to innovative conference content.
Picture Lock Films works with colleagues at the forefront of this technology in a purpose-built studio in Leeds. On a recent five day shoot we created over 20 different locations for one of our clients to produce a series of films about mental health. Here you can watch our behind-the-scenes video we created with our VR partners.
Why are virtual reality movies so great?
VR filming is cost-effective
A shoot on location can take several days due to the logistics involved. However, this time frame can be shortened to fewer days, saving you time and money. The quality of the final images is so good that you can’t tell the difference between the real and virtual world(s).
VR offers limitless possibilities
Instead of shooting in a single location with VR, you can be limitless with your location options. This all contributes to producing visually stunning content that truly captures your audience’s attention. If you really need to convey a message that will resonate with your audience, bespoke VR sets can be created to support your business objectives, be it educating, informing, advertising or simply supporting sales.
VR filming is a new technology
Using VR can help you reach people in entirely new ways, introducing topics and new content that might have been budget-prohibitive for traditional corporate films. It also has environmental benefits by reducing travel between different locations or even traveling abroad!
If you have any questions about how our VR works or have a potential corporate film in mind, please do not hesitate to contact us. Moray and the team at Picture Lock Films are happy to answer your questions and discuss how VR films could benefit your next video project. Simply contact us or request a callback using the inquiry form at the bottom of the page.
